A man wearing the navy Millionaires Yacht Club crest jacket and white trousers, standing on the deck of a yacht with the sea behind him

Est. 2026

Millionaires Yacht Club

“We learned what rich actually feels like, and we cut it into cloth.”

Join the Waitlist See Drop 01
Drop 01 — The Crest Hoodie Now in production millionairesyachtclub.com
There was a time when streetwear showed us the door. We wore the logos because the logos meant we’d arrived. Then we grew up — and learned it was never about the price tag. It was the weight of the fleece. The stitch you only notice when you know where to look. Texture over logo. Detail over noise.

Streetwear was the gateway — the first look into a world we’d only seen from the outside. That lens opened every door. Not just our culture — all of them. The rooms we weren’t supposed to be in. The tables we earned a seat at.

Streetwear was the gateway. Craft is the destination.

Millionaires Yacht Club is the manifestation. Not aspiration — graduation. This is for everyone who started at the logo and ended up at the craft.

Welcome to the club.

A woman wearing the navy Millionaires Yacht Club crest tee with white trousers, standing on a yacht deck — the gold embroidered crest visible on her chest

The crest is the product

No screen print. No transfer. The mark is built the slow way — gold thread worked into midnight navy, the way a blazer crest has always been made.

  • The markGold yacht & waves, rope border
  • ThreadGold on midnight navy
  • Chest crest3.5″ embroidered
  • The stitch count29,208 — every one placed
A woman wearing the navy Crest Hoodie with the gold embroidered crest on the chest, at an evening garden party lit by string lights
Front — chest crest

Drop 01 — The Crest Hoodie

A heavyweight hoodie in midnight blue, cut oversized with a brushed fleece interior — 400 GSM, the kind of weight you feel the second you pick it up. Small crest on the left chest.

And one detail nobody sees but the person wearing it: the tagline, embroidered inside the hoodie — “we learned what rich actually feels like, and we cut it into cloth.”

The first sample is being produced now. When Drop 01 opens, the list hears first.

Sample in production

The faces of the club

Four faces, one drop. The crest looks the same on everyone — because the club was never for one kind of person. It’s for everyone who earned a seat at the table.

A woman with long black wavy hair wearing the navy crest hoodie at an evening garden party
A man with a beard and sunglasses wearing the navy crest jacket on a yacht deck
A woman with long dark wavy hair wearing the navy crest tee on a yacht deck, lifting her sunglasses
The founder wearing the navy crest jacket with sunglasses, seated outdoors against a brick wall

From the culture that built it — for everyone.

A woman in the navy crest hoodie at an evening garden party, warm string lights glowing behind her

“Not aspiration — graduation.”

The World Opening · Act III

The line, drop by drop

One piece at a time, each one earning its place. The crest carries across the whole line.

No. 01

The Crest Hoodie

Midnight blue heavyweight fleece. Chest crest, tagline embroidered inside.

In production
No. 02

The Crest Tee

The line’s entry piece — the AS Colour Heavy Tee 5080 in navy, heavyweight cotton with the crest embroidered on the left chest.

In design
No. 03

The Polo

A matched set — men’s and women’s polos in Night Navy, the chest crest carried over.

In design
No. 04

The Coach Jacket

Navy coach’s jacket — the crest at full size across the back, up to 13.5″ of embroidery.

In design
No. 05

Tracksuit & Windbreaker

The full silhouette. Cut-and-sew, built to the same standard as everything before it.

In design
The Millionaires Yacht Club gold yacht mark on navy

Welcome to the club

Drop 01 is limited and the list hears first — before the public, before the grid. Leave your email and we’ll write to you the moment the Crest Hoodie opens.

Opens your email app with your invite request addressed to the club — nothing is sent until you hit send.

Instagram — @millionairesyachtclub X — @Yacht_Life_Yub